93% of Professionals Find Customer Retention Just as Important or More than Acquisition

In order to retain the customers, you currently have you first had to acquire them. So, once you have your customers, how important is customer retention? According to a new survey and report from Brightback, 93% of professionals in subscription businesses think it is just as or more important than the acquisition. The value of […]

Sales Engagement: A Guide to Its Rules and Resources

As a sales representative, every last interaction you have with a consumer or possibility matters —– no matter how, when, why, or where you reach them. Every expert exchange a sales representative has with a possible purchaser bears some weight. They’’ re all chances that you need to take advantage of. Every interaction a sales […]

How Zoho enabled Eunimart to automate internal operations and increase efficiency by 30 percent

Medium and little organisations typically discover it extremely tough to get in and scale their organisation, particularly in the cross-border classification, due to the absence of information, connections, innovation, support group and individuals that business usually have. According to the Crossing the Digital Border report 2018 by Mastercard, just 38 percent of services all over […]

8 Customer Intimacy Strategies That Drive Revenue ( +Tips and Examples)

The inbound world is becoming increasingly competitive. More companies are adopting the inbound methodology throughout their business, which makes it harder for you to stand out. You need to do more than just drive sales. You need to connect with your customers on a deeper level. This is where a customer intimacy strategy plays a […]

CDPs Are for B2B Companies Too

The customer data platform (CDP) market continues to expand. While CDPs first resonated with large B2C brands such as retailers, the technology is rapidly gaining momentum among B2B organizations too. After all, for those companies, a unified view of their customers and prospects is also critical. In fact, the CDP Institute reported last year that […]

2020 Local SEO Success: How to Feed, Fight, and Flip Google

Posted by MiriamEllis Image credit: Migaspinto If you own or market a business location that makes a real-world community more serviceable, diverse, and strong, I’m on your side. I love interesting towns and cities, with a wide array of useful goods and services. Nothing in my career satisfies me more than advising any brand that’s […]

What B2B Sales Managers Should Know Before Setting Sales Goals in 2020

Setting sales objectives for 2020? There are many internal aspects you initially need to consider: from future item advancement to sales efficiency this previous year. On top of that, you need to consider what result sales patterns —– aka external aspects —– will have in 2020. Not just must these sales patterns affect the sales […]

Why Satisfaction Is The Ultimate Product

After the super bowl in February 2013, virtually every business publication had at least one article on the same, simple food item. And it wasn’t a new food item either. The confection in question has been around since 1912, and it looks much the same as it did back then. So what hundred-year-old food was […]

Want to understand a brand’s vision for future growth? Look to the CMO role

Shhh, I’’ m going to inform you a trick. Wish to know the signal to a business’s long-lasting development method? Start keeping an eye on the CMO function. Lately, we saw a flurry of statements that brand names are removing, a minimum of in the meantime, the chief marketing officer (CMO) position. Significant brand names […]

21 Ways to Triple Your B2B E-Commerce Conversions

Posted by OliviaRoss It takes thoughtful work to scale an e-commerce store. I’m sure you’ve had a few growing pains of your own getting to the point where you are today. However, you’re reading this because you may not be content with where your conversions are at this precise moment. You may not even know […]